Ad Quality

6 Common Types of Ad Fraud (and How They Affect Publishers)

Honest advertising isn’t an oxymoron, or at least it shouldn’t be. And studies have shown that consumers don’t mind advertising, in their social media...

How High Traffic Can Lower Your AdSense RPM

Have you seen your AdSense earnings suddenly suffer a dramatic drop? If so, you’re not alone. Many publishers face seemingly sudden drops in their ad earnings....

How to Identify Bot Traffic

As a publisher, bot traffic can sometimes be the bane of your existence. When you notice that your website, ads, and campaigns have become...

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