Header Bidding
Get Ahead of the Competition with Cross-Channel Marketing
This article was written by the illumin Team.
One of the most important aspects of successful cross-channel advertising is understanding your audience. Knowing who you’re...
How We Deliver Customized Header Bidding Performance
This article was written by Roger Chang, Senior Director, Customer Enablement, OpenWrap. Source: PubMatic
In today’s highly competitive digital landscape, publishers need cutting-edge solutions to...
The History Of The Advertising Agency: From Print To The Internet
Advertising today has moved mostly to the internet, with a significant decline in television and print ads used by businesses. Companies of all sizes...
What’s The Difference Between Waterfall Auctions And Header Bidding?
When you want to display ads on a publisher’s website, you’ll generally head over to an ad exchange and place bids. The auction and...
How Much Money Can You Earn Through an App?
Creating a mobile app to monetize is a great way to generate a passive or even primary income. What’s more, the mobile app development...